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Pay-Per-Click
The CTR of Google Ads vs organic results: where are your ideal customers clicking
Posted on: 28 January, 2022
Did you know there are approximately 40,000 Google Searches every second? When it comes to online marketing, two major options you might consider are paid search (via Google Ads) and organic search (SEO). Both are important in their own ways, but which one is better, and where are your customers clicking?
According to recent research, organic search results have a significantly higher click-through-rate (CTR) than paid search results. In fact, the average CTR for the.....
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Pay-Per-Click
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