1300 3888 11 Contact Us Subscribe to our newsletter RSS feed

Blog

Search Engine Marketing - How effective is it?

Search Engine Marketing is possibly the most credible form of advertising! In the majority of cases, for a search engine user to find your website they need to go into their favourite search engine and type in keywords for what they are looking for. Due to the accuracy of results prov... READ MORE

Tags:  SEO

The Importance of Search Engine Marketing

Business recognises the importance of SEO like never before. The growth in the search engine marketing field has been incredible, far exceeding most other industries. In the past achieving listings in search engines has been very much taken for granted by many businesses, being treate... READ MORE

Tags:  SEO

Website Errors

Is your website fully functional and tested without errors? If not, and you have broken links or sections of your website that cause errors it is important that you address these problems immediately. Not only will it look unprofessional for you from your customers' perspectives, but ... READ MORE

Tags:  SEO

Free Search Engine Tools

Below are a list of free search engine tools. Some of these tools are not only really cool, but very useful as well. Take the time to look through them, and keep coming back from time to time as I will be adding to them as I find new ones. Yahoo Tools My Web - This tool is still in ... READ MORE

Tags: 

Google, MSN and Yahoo Search

To maximise your website traffic through the search engines you need to focus on the Big3! What/who are the Big3? They are Google. MSN and Yahoo search. This article will take you through these three search engines and what you can expect from them in terms of achieving results both i... READ MORE

Tags:  SEO

Search Engine Placement Fluctuations

Search engines placements will fluctuate to a certain extent. This is due to various reasons, some of which are; your competitors making changes to their websites, new websites of a similar category being added to a search engine, algorithmic changes being made to a particular search ... READ MORE

Tags:  SEO

The Big3 Search Engines - Deals Do Not Get Made

Search Engine Marketing specialists do not have the ability to make special deals with the Big3 search engines (Google, Yahoo and MSN) regardless of what they may tell you. Like anyone else they need to optimize a site properly to attain high rankings. Search Engine companies put up w... READ MORE

Tags:  SEO

Pay-Per-Click

During the time where your website is in the Google sandbox it may be worth working with a Pay-Per-Click campaign to bring extra business in until you achieve the "organic" (rankings on the left hand side that are not pay-per-click) high rankings. The pay-per-click rankings do not hav... READ MORE

Tags: 

Changes to Search Engine Marketing Listings

In February 2005, Google had an algorithmic change which for many websites had a negative effect. Many websites that previously had No.1 rankings found themselves no longer appearing anywhere at all within Google, or their rankings had dropped dramatically. This was very much the case... READ MORE

Tags: 

The Google Sandbox

This year Google made some serious changes to the way it indexes new websites (collects website URLs and lists them). Previously it was very easy to be listed in Google and to obtain Top 10 rankings within a relatively short time, in some instances anywhere from 2-4 weeks to achieve t... READ MORE

Tags: