1300 3888 11 Contact Us Subscribe to our newsletter RSS feed

Google

Looking For A Job? Google It With Google For Jobs!

It's no secret that a lot of people use search engines to look for jobs. So it’s no surprise that the world's largest search engine, Google, has recently released a new platform to make job hunts easier! The tech giant recently launched its very own job search portal that’... Continue reading

Tags:  Google

Advancements in Technology to Impact Local Search

Recent advancements and developments in technology may change the way we perform local searches in the near future. The manner in which individuals perform and discover local searches will soon be fundamentally changed through technologies such as digital assistants, big data, augment... Continue reading

Tags:  Google

What YouTube’s Global advertiser boycott means for Google

Within the past decade, YouTube has become a video hosting giant used for entertainment, advertisements, music, businesses ventures and more. But has its growth finally come to a halt? In the past week major consumer brands have pulled their ads from YouTube after they started appeari... Continue reading

Tags:  Google

Google Ads – More Effective Than Ever?

Have you ever searched for a query on Google and scrolled straight past the ads just to click on the first or second organic result? This is a common scenario, often termed as ‘ad blindness’ wherein search users move past the top ad section of Google without even reading t... READ MORE

Tags:  AdWords,  Google

Mobile-first Indexing - What to Know and How to Prepare

Mobile-first Indexing The upcoming Mobile-first Index was confirmed by Google in November last year. The Mobile-first index is the process of Google’s search index being split into separate desktop and mobile versions. According to Google’s announcement, more people are s... Continue reading

Tags:  Google,  Mobile Friendly,  Responsive Website

Google Possum Update: Has Your Listing Disappeared from Local Map Results?

Google Possum Local Search Update

The New Google Possum Algorithm May Cause Listings to ‘Play Dead’ During September 2016, there was a significant update made to the local algorithm which caused many business owners and webmasters to think their local listing had disappeared from Google’s local pack... Continue reading

Tags:  Google,  Google Maps

Google Updates in August 2016

Google Updates in August 2016

Google’s ever-evolving algorithm has made some updates which may affect the search visibility of your website. In August, Google has announced the removal of the ‘mobile –friendly’ label on search results. Note; this doesn’t mean that Google isn’t l... Continue reading

Tags:  Google,  Google Maps,  Search Engine Optimisation,  SEO

Google Updates in July 2016

Links are incredibly important to Google’s algorithm Have you heard the myth that links are a declining signal to the ranking algorithm? A new study has dispelled this notion, demonstrating the power of link building and showing that links are even more important than what was ... Continue reading

Tags:  AdWords,  Digital Marketing,  Google,  SEO

Latest from Google – Talking Points from the SMX Keynote

Google analyst Gary Illyes was a speaker at the SMX Advanced keynote held in the United States last month in June. There were many topics covered throughout Illyes’ presentation, highlighting the changes coming to Google and its algorithms, and how it will all affect search user... Continue reading

Tags:  Digital Marketing,  Google,  SEO

Google Updates in May: Important Changes for Sites

Digital marketing is an ever-evolving environment, with Google dictating the pace through the various changes it implements on the ranking algorithm. To stay competitive in this field, it is essential that you are knowledgeable on how these changes affect your digital strategy –... Continue reading

Tags:  AdWords,  Google,  Mobile Friendly