Social proof is a powerful marketing tool, especially for healthcare industries. Any dental clinic can boast of its team's skills and experience, but the proof is in the testimonials left by satisfied patients. A 2019 survey by So.....
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Are you putting all your marketing eggs in one basket? While it makes sense to prioritise the most popular platforms to reach the most people, research shows that it takes an average of 3 to 4 interactions before most users will t.....
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When you search for dentists in your area, do you see your competitors' pages before your own result? If you're not at the top of search results for your target search terms, your listings lack detail or you don't show up at all, .....
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Your dental website is the face of your practice online. As well as looking attractive and being easy for patients to use, it also needs to be optimised for Google and other search engines. When you check all the right SEO boxes, .....
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How to avoid penalties when promoting your dental clinic Does your dental clinic's website comply with Australian advertising guidelines? Marketing for health services is strictly regulated in Australia to protect the public inter.....
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In 2019, all dental practices need to be online if you want to grow your Practice and attract more patients. Simply having a website isn't enough, as without good SEO (search engine optimisation), no one will find your site unles.....
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Infographics are the joint use of information in the form of text and a visual representation of the text in the form of graphics. The use of infographics is commonly used in marketing techniques, as the style draws in readers and.....
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What are Infographics and why should you focus on them? Infographics are a highly-engaging way of capturing the attention of people that you are trying to share information with. They are composed of a combination of high-quality .....
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