What is important in a website to increase sales?
Site Hierarchy and Navigation
Ask yourself: ‘Is my website structure enabling visitors to find what they need or not?’ When someone visits your site, can they get their mission accomplished in a few short minutes or is it going to take them inordinate amounts of time to get what they’re looking for. Quantum has usability experts that can analyse your site structure and navigation and improve a visitors journey through the website.
Writing is an art that can take a lot of time to perfect, and a lot of companies simply don't have the time or resources to do it properly. You may be able to understand the dynamics of good content, but it doesn’t necessarily mean you can craft a great piece of content simply by following the rules. Quantum takes the hard work out of it for you. We can write effective content that engages your audience and improves profitability.
Images, Photography and Video
People are visual, and as such, websites that are lacking in rich imagery and video to support the text can lose a website visitor very quickly, no matter how engaging the written content is. Quantum can find the right stock images for you, or if you're looking for something a little more unique, we have a team of photographers available to take photos for you. Video also increases engagement, and Quantum can supply videographers for your project.
If you're looking for ways to improve your website, contact us on 1300 3888 11, or fill our website assessment form.