There has been another cool Google update with the redesign of Google’s image search results page. Google found that Google Images search is getting more than 1 billion clicks per month. When Image Search launched in 2001, it indexed 250 million images. Today, it indexes just over 10 billion images! A handy new tool is the “similar images†option, where you’re able to search for other related images if you’re not satisfied with the first set of results. For advertisers, there has been the launch of a new ad format called Image Search Ads. These ads appear exclusively only in Google Images. So if you searched for Converse sneakers, store ads who sell the shoes will appear at the top of the images. This presents another avenue and opportunity for companies to reach more customers through image search and not just in search engine results pages (SERP).
