Keep up-to-date in our blog. We cover topics on everything from AI, web design, SEO, PPC, social media and more.
Posted on: 15 October, 2025
There's a fascinating contradiction happening in the business world right now. On one hand, AI isn't causing the job apocalypse everyone feared. On the other hand, companies are spectacularly failing to actually implement AI successfully.
Let me explain what I mean.
The AI Paradox: No Job Crisis, But a Success Crisis
Recent research from Yale's Budget Lab examined 33 months of employment data since ChatGPT's launch in November 2022 (source: Yale Budget Lab). Their fi.....
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Posted on: 07 March, 2017
Mobile-first Indexing
The upcoming Mobile-first Index was confirmed by Google in November last year. The Mobile-first index is the process of Google’s search index being split into separate desktop and mobile versions. According t.....
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Category: Pay-Per-Click
Posted on: 10 January, 2017
Has Your Listing Disappeared from Local Map Results? The New Google Possum Algorithm May Cause Listings to ‘Play Dead’
During September 2016, there was a significant update made to the local algorithm which caused many business ow.....
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Category: News & Updates, SEO
Posted on: 06 October, 2016
Google has officially announced that the Penguin 4.0 update is now live and part of the core algorithm. This update has been forthcoming, with the launch date initially set for November 2015, before being postponed in January and .....
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Category: SEO
Posted on: 02 September, 2016
Google’s ever-evolving algorithm has made some updates which may affect the search visibility of your website. In August, Google has announced the removal of the ‘mobile –friendly’ label on search results. Note; this doesn’t mean .....
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Category: News & Updates, SEO
Posted on: 04 August, 2016
Links are incredibly important to Google’s algorithm
Have you heard the myth that links are a declining signal to the ranking algorithm? A new study has dispelled this notion, demonstrating the power of link building and showing t.....
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Category: News & Updates, SEO
Posted on: 19 July, 2016
Synopsis: Link building isn’t easy, but anyone can do it. It is not rocket science and once you get it right, you will start seeing positive results.
Warning! Local SEO link building isn’t easy.  Make no mistakes about it. Li.....
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Category: SEO
Posted on: 06 July, 2016
Google analyst Gary Illyes was a speaker at the SMX Advanced keynote held in the United States last month in June. There were many topics covered throughout Illyes’ presentation, highlighting the changes coming to Google and its a.....
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Category: News & Updates
Posted on: 06 June, 2016
Synopsis: This article discusses what steps you can take to make your current content marketing campaign more SEO-driven.
Why You Should Combine SEO and Content Marketing
Nowadays, it seems like all you hear about in the SEO indus.....
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Category: Pay-Per-Click