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Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from web design, SEO, PPC, social media and more.

Recent Articles

Latest from Google – Talking Points from the SMX Keynote

Google analyst Gary Illyes was a speaker at the SMX Advanced keynote held in the United States last month in June. There were many topics covered throughout Illyes’ presentation, highlighting the changes coming to Google and its algorithms, and how it will all.....
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Category: News & Updates

An SEO Driven Approach to Content Marketing

Synopsis: This article discusses what steps you can take to make your current content marketing campaign more SEO-driven. Why You Should Combine SEO and Content Marketing Nowadays, it seems like all you hear about in the SEO industry is content marketing. Cont.....
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Category: Pay-Per-Click

Google Updates in May: Important Changes for Sites

Digital marketing is an ever-evolving environment, with Google dictating the pace through the various changes it implements on the ranking algorithm. To stay competitive in this field, it is essential that you are knowledgeable on how these changes affect your.....
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Category: Pay-Per-Click

Link Auditing: Preparing For the Next Penguin Update

The Importance of Backlinks to Google One of the most fundamental tasks of an SEO is to setup a strategy on improving the backlink profile of a website. Simply put, backlinks are an essential component of search engine optimisation, to the point that your.....
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Category: SEO

Impact Of Slow Site Speed

Why Should I Care About the Speed of My Site? The loading speed of a website is an important factor which all webmasters need to be aware about. The reasoning behind this is so simple; people are impatient and want fast sites, and site speed is a major ranking.....
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Category: Web Design, Web Development

7 Ways to Improve your SEO Campaign in 2016

It’s only the second quarter of 2016 and there’s still a lot of time to make up for the SEO mistakes that may have set you back during the first quarter. This article teaches you how to. So many changes in the SEO industry were brought about last year that it’.....
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Category: SEO

What is UX Design and Why the User Experience Matters to Your Business?

You're not only a business owner who runs a website or develops applications; you're also a customer who has used many services and bought countless products yourself. You know what it's like to wait in line for longer than you planned, to buy something that d.....
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Category: Web Design

Updated Guide: Google My Business Help April 2016

Looking to improve your local rankings and presence on Google? With the recently updated guide on Google My Business, everyone has a chance to learn more about local signals and what Google deems important when it comes to local businesses and SEO factors. Uti.....
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Category: News & Updates

Divine Redesign: Knowing When to Update Your Website

Complacency – you never want to fall into that trap as a website owner. Thinking your site has all it needs now and for the future is a critical mistake and one that could harm your business or online presence going forward. After all, trends change, and your .....
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Category: Web Design

The Many Reasons Your Business Needs Professional Web Design

There comes a time when every business needs to spread its brand and reach new customers far and wide. Though launching a website brings you one step closer to your goals, it's not always an easy task. However, you have a few choices. You can learn Web program.....
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Category: Web Design

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