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The Power of Google Reviews in Driving New Business

The Power of Google Reviews in Driving New Business

Reviews aren't only useful for customers, but for businesses too. Your business' Google listing might already be open for reviews, but are you making the most of this opportunity for free marketing? If you've never given much thought to Google Reviews as a business tool, read on to find out why Google Reviews matter, simple ways to get more of them.....
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Category: Digital Marketing, Google, SEO

8 Benefits of Google My Business for SMEs

8 Benefits of Google My Business for SMEs

When you're deciding where to spend your marketing dollars, you want to choose strategies that give you the best return on your investment. Google My Business is one of the most powerful and cost-effective online marketing tools for businesses of all sizes. If you're not already on Google's business platform, you're missing out on one of the best w.....
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Category: Digital Marketing, SEO

Facebook vs Instagram: which is best for your social media strategy?

Facebook vs Instagram: which is best for your social media strategy?

Facebook and Instagram are two of the most popular social media platforms in the world and they can offer a lot to a business. With billions of active users, it’s clear that these social networking sites are extremely powerful and offer a lot of opportunities for your business to engage with customers. If you’re wondering which is the better choice.....
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Category: Digital Marketing, Social Media

How to Write Your Clinic's Homepage

How to Write Your Clinic's Homepage

Of all the pages on your clinic's website, none is more important than the homepage. This is the first page most patients will see, the page that shows up first in search results, and the page you're directing people to when you give them a link to your website – so you need to make a good first impression. A well-written homepage will appeal to pa.....
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Category: Google, Digital Marketing, Content Marketing, SEO

Schema Markup for Medical Services: Make Your Google Result Stand Out

Schema Markup for Medical Services: Make Your Google Result Stand Out

When you've built a website for your clinic and filled it with quality content, it can be frustrating if you're still not reaching the top of local search results. Taking a look at how these results are presented on the screen could reveal what your competitors are doing to get more hits – or the simple trick they're not doing that will give you ca.....
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Category: Google, Digital Marketing

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