Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from web design, SEO, PPC, social media and more.

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Digital Marketing

When looking to start a digital marketing campaign, and going through the process of finding the right agency for you, what are the key metrics that are driving your choices in how you choose? Understanding these is fundamentally important before you start this process, to make sure you choose the right partner to work with on your digital marketing campaigns. If you are like most business owners, your key metric will be 'new sales', which are usually driven by phone.....
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Digital Marketing

When looking to start a digital marketing campaign, and going through the process of finding the right agency for you, what are the key metrics that are driving your choices in how you choose? Understanding these is fundamentally .....
Read more

Category: Digital Marketing

Did you know there are approximately 40,000 Google Searches every second? When it comes to online marketing, two major options you might consider are paid search (via Google Ads) and organic search (SEO). Both are important in the.....
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Category: Digital Marketing, Pay-Per-Click, SEO

Perhaps you're stepping into the realm of outsourced marketing for the first time. Or maybe you're an old hand at juggling multiple different agencies. Whatever your current setup, you may have considered full-service digital agen.....
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Category: Digital Marketing, Pay-Per-Click, SEO, Social Media, Web Design, Web Development

Reviews aren't only useful for customers, but for businesses too. Your business' Google listing might already be open for reviews, but are you making the most of this opportunity for free marketing? If you've never given much thou.....
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Category: Digital Marketing, Google, SEO

When you're deciding where to spend your marketing dollars, you want to choose strategies that give you the best return on your investment. Google My Business is one of the most powerful and cost-effective online marketing tools f.....
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Category: Digital Marketing, SEO

Facebook and Instagram are two of the most popular social media platforms in the world and they can offer a lot to a business. With billions of active users, it’s clear that these social networking sites are extremely powerful and.....
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Category: Digital Marketing, Social Media

Of all the pages on your clinic's website, none is more important than the homepage. This is the first page most patients will see, the page that shows up first in search results, and the page you're directing people to when you g.....
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Category: Google, Digital Marketing, Content Marketing, SEO

When you've built a website for your clinic and filled it with quality content, it can be frustrating if you're still not reaching the top of local search results. Taking a look at how these results are presented on the screen cou.....
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Category: Digital Marketing, Google

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