Keep up-to-date in our blog. We cover topics on everything from AI, web design, SEO, PPC, social media and more.
Posted on: 15 October, 2025
There's a fascinating contradiction happening in the business world right now. On one hand, AI isn't causing the job apocalypse everyone feared. On the other hand, companies are spectacularly failing to actually implement AI successfully.
Let me explain what I mean.
The AI Paradox: No Job Crisis, But a Success Crisis
Recent research from Yale's Budget Lab examined 33 months of employment data since ChatGPT's launch in November 2022 (source: Yale Budget Lab). Their fi.....
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Posted on: 14 April, 2016
The Effectiveness of Content and It's Real Life Examples
What is Content Marketing?
It’s no secret that marketing techniques are constantly changing to adapt to consumer behaviour. Take a look at the rise of Search Engine Optimisa.....
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Category: Content Marketing
Posted on: 11 April, 2016
In this month’s blog article we look at some of the latest announcements which help us understand the most important ranking signals for Google’s algorithm, the upcoming boost of the mobile-friendly algorithm, and the newly update.....
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Category: SEO
Posted on: 02 March, 2016
The days when flashing banners, neon text and glossy icons ruled the Internet have come and gone, paving the way for a more modern Web. Today, anyone who purchases a domain with the hope of setting up a website can do it almost in.....
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Category: Web Design
Posted on: 01 March, 2016
Google announced that there was a bug which caused review stars to drop out of search results for about a week during the middle of February 2016. Despite the fact this bug only lasted a week, there was enough impact on organic se.....
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Category: News & Updates
Posted on: 26 February, 2016
On the 19th of February, a change was confirmed by Google which affects the layout of paid search ads on search results pages, through desktop devices. This change involved completely removing text ads showing on the right side ba.....
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Category: Pay-Per-Click
Posted on: 01 February, 2016
What Has Been Measured In This New Update?
We’re almost at the end of the first month in the New Year, and already there has been plenty of movement in rankings and search volatility, prompting industry experts to speculate on wha.....
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Category: SEO
Posted on: 13 January, 2016
As ever, it is crucial for businesses to keep up with online changes and promotion techniques to ensure the website is doing its job, whether it’s to gain leads or traffic. User preferences are constantly changing, so it’s importa.....
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Category: SEO
Posted on: 07 December, 2015
A major algorithm update has taken place during November, where there has been some significant movement in rankings and visibility data for a number of websites and businesses. This update has been colloquially termed ‘The Phanto.....
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Category: SEO