Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

Featured Article

There's a fascinating contradiction happening in the business world right now. On one hand, AI isn't causing the job apocalypse everyone feared. On the other hand, companies are spectacularly failing to actually implement AI successfully. Let me explain what I mean. The AI Paradox: No Job Crisis, But a Success Crisis Recent research from Yale's Budget Lab examined 33 months of employment data since ChatGPT's launch in November 2022 (source: Yale Budget Lab). Their fi.....
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Have you noticed the change in how Google sponsored Ad results display recently? This new design seems to be in beta (testing) as not all users are seeing the new format (even between different browsers I am seeing two different f.....
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Category: News & Updates

Stop the Presses Just a few years ago, companies dreamed of having news so important that the printing presses would be stopped to add their announcement. While that seldom happened, companies invested a lot of money in press agen.....
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Category: Digital Marketing, Content Marketing

The Power of Customer Lists It is easy for today’s business owners to take for granted many of the powerful marketing tools they have at their fingertips. It was barely more than 50 years ago companies were given the ability to ma.....
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Category: Digital Marketing

Another interesting move from Google by dropping support on Google Apps for Internet Explorer 9. It is great to see a large tech company making a push to push out old technology to make way for focussing on the new. Outdated brows.....
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Category: News & Updates

Why Inbound Marketing Works For generations, marketers have relied on intrusive outbound marketing to sell their wares. From advertising to direct mail to telemarketing, companies have continued to spend many billions of dollars a.....
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Category: Content Marketing

Building the Sales Funnel Few things are as important to any growing business as the continual creation of qualified leads. Ensuring an ongoing stream of these prospects entering the top of your sales funnel means that you have th.....
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Category: Social Media

If you are a business owner, you have probably heard that you need to make sure your website is visible from mobile devices. If you've done some research, you may have heard about mobile website design and responsive web design. S.....
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Category: Web Design

Activist group 'Anonymous Indonesia' has made claims on Twitter that it has hacked and defaced more than 170 Australian websites in protest of Canberra spying on Indonesia. The attack was apparently made on many small business web.....
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Category: News & Updates

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