Digital Blog

Near Field Communication is a form of radio communication between compatible devices, which must be close to each other. The devices establish peer-to-peer communication when they touch each other or are very close together, enabl.....
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Content marketing is the process of marketing a business, product, service or message with something that is much more than a slogan or motto. Content marketing uses video and print to tell a story that becomes part of the message.....
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Here Are Some Ways To Decide Between A Mobile Or A Responsive Website It is expected that in 2014 mobile internet usage will exceed PC web browser usage for the first time. This should come as no surprise, considering every time y.....
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Sometimes a concept can be hard to imagine until you see it exemplified in the real world. While marketing is not a complex subject, trying to sniff out the rules associated with Google’s Search Engine Result Pages (SERPs) through.....
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It seems that, according to Google’s Hummingbird update, there’s no such thing as a double entendre. Phrases or words that have two meanings, only do so because people are not bothering to look at the context of the phrase or word.....
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Déjà Vu All Over Again? Some analysts of the technology market are starting to repeat this witty little comment by Yogi Berra. They think it might be an appropriate question to ask concerning the rapidly rising valuations of techn.....
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Putting the Power to Work We’ve discussed previously several aspects of the press release and the power it has to help your business from several perspectives. We’ve also shown why it is difficult to match the cost-effectiveness o.....
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What draws consumers to a website? How do you entice them to visit your business above all others, and how can you secure their loyalty once they arrive? When it comes to digital marketing, there are a variety of methods employed .....
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