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Posted on: 14 December, 2020
In marketing, content is still king. Many elements of the online world actually saw increased activity during the periods of lockdown as a result of the COVID-19 pandemic. As we spent more time indoors, buying - as well as consuming content - online became the norm for many. So as we near the start of a new year, what can we expect?
We have curated some of the most interesting predictions from marketing experts, giving their take on content marketing trends for 2021......
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Posted on: 20 April, 2010
Google recently announced their new Twitter timeline search feature. It is quite an exciting feature, as it helps to track hot topics being searched for, what was being discussed relating to those topics at specific times and so, .....
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Category: News & Updates, Social Media, Pay-Per-Click, Content Marketing, SEO
Posted on: 19 February, 2010
Are you going through the process of a website rebuild? There are some very important points to take note of during this process, to make sure that your site:
does not lose any search engine rankings, or
have any broken links, b.....
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Category: Content Marketing, Digital Marketing, SEO
Posted on: 11 February, 2010
Has Google penalised or banned your site in the past or currently? These days, many businesses have a strong reliance on Google, and as such, a drop in rankings for whatever reason can be a cause of great stress. At times a drop i.....
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Category: Digital Marketing, Content Marketing
Posted on: 15 January, 2008
There has never been a better time than right now to give your website a health check. Businesses around the country are using the start of the New Year as a great excuse for redefining goals and setting new targets, so why not in.....
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Category: Digital Marketing, Content Marketing, SEO
Posted on: 15 August, 2007
Businesses spend a great deal of time concentrating on driving a high number of visitors to their websites, and often forget the most important thing the need to drive targeted visitors to a website. This article focuses on four a.....
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Category: Content Marketing, Digital Marketing
Posted on: 09 February, 2007
Repeatedly my sales and consulting staff find themselves explaining that using duplicate content can and will negatively affect search engine rankings and it is heartbreaking to see clients having to rebuild rankings due to such a.....
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Category: Content Marketing
Posted on: 07 December, 2006
A landing page is a website page that is created for one purpose - to persuade the site visitor to convert into a customer by making a sale, completing a form (thereby becoming a qualified lead), signing up for a newsletter, etc.W.....
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Category: Content Marketing
Posted on: 10 March, 2006
What is one of the main keys to successfully positioning your website in the search engines? The simple answer is, Content! Why is content so important to your website? Many businesses feel that having a small amount of content is.....
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Category: Content Marketing