Are you putting all your marketing eggs in one basket? While it makes sense to prioritise the most popular platforms to reach the most people, research shows that it takes an average of 3 to 4 interactions before most users will think of connecting with a bran.....
Read more

How to connect with patients on Facebook, Twitter and other platforms No local business can afford to ignore social media in 2020 – and that includes dentists. From Facebook and Twitter feeds to image-based platforms such as Instagram and video sites like YouT.....
Read more

These days, more and more business owners are starting to develop professional Facebook pages. This is the case for several reasons, including the fact that maintaining a professional Facebook page can help increase your online visibility and boost your conver.....
Read more

In many ways, Facebook has become the most important advertising platform in the world. As the world’s most successful social networking platform, Facebook can provide businesses with a direct line to over a billion people. Moreover, as search engines con.....
Read more

Though it originally started as a website to connect college students to one another, Facebook has turned into a full-blown phenomenon that is used around the entire world. And while individuals still use the services to keep in touch with friends or old flame.....
Read more

Many businesses still think that they can get by without a Facebook page for the company, but it's only hurting your marketing strategy to do so. Facebook business pages allow you to build awareness of your brand, products and services, and now there are also .....
Read more

Social media is proving to be a very profitable online marketing channel.  With more than a billion active users on Facebook, with hundreds of millions of users active on Twitter and with social media platforms like Google+, LinkedIn and others seeing mor.....
Read more

Social media strategy is one of the major frontiers in modern marketing. It represents one of the most distilled versions of the costumer experience possible. So, why do so many companies fail so miserably trying to implement social media for business? Let's t.....
Read more

In a recent article we posted, Facebook announced that over 500,000 Pages have used Promoter Posts since its launch last year, with 70% doing so repeatedly. Facebook paid ads vs. promote post Facebook have also stated that ads posted through the News Feed are .....
Read more

Have you been concerned your Facebook advertising dollars aren't being properly utilised? The Business Insider have written an interesting article on Facebook and Invalid Ad Clicks. According to this article "Up to 20 percent of Facebook’s pay-per-click advert.....
Read more