If you’re an avid Facebook gamer, this might be right up your alley. Facebook has introduced a program that offers users to be rewarded Facebook Credits. However, the catch is that you must watch a Facebook ad to receive one credit, which is worth 10 cents. Facebook credits are Facebook ‘s currency, of which users can use to buy virtual goods in games and apps within the platform. These ads will be mostly within games e.g. Farmville - where users will be given the option to watch a short video. This strategic move has been seen to aid in the low click-through rate of Facebook ads in order to encourage users to take notice of ads more. Would this make you more willing to click on ads? And on the flip side, would it make you more willing to use paid advertising on facebook?