Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from web design, SEO, PPC, social media and more.

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Applications of ChatGPT ChatGPT is a versatile AI language model that can be used in various applications. Its language translation capabilities make it a useful tool for companies operating in international markets, while its ability to generate code can be beneficial for developers. ChatGPT's language generation capabilities also make it an ideal choice for content creation, especially in the fields of marketing and advertising. Additionally, ChatGPT can be used to.....
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Of all the pages on your clinic's website, none is more important than the homepage. This is the first page most patients will see, the page that shows up first in search results, and the page you're directing people to when you g.....
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Category: Google, Digital Marketing, Content Marketing, SEO

When you've built a website for your clinic and filled it with quality content, it can be frustrating if you're still not reaching the top of local search results. Taking a look at how these results are presented on the screen cou.....
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Category: Digital Marketing, Google

Social proof is a powerful marketing tool, especially for healthcare industries. Any dental clinic can boast of its team's skills and experience, but the proof is in the testimonials left by satisfied patients. A 2019 survey by So.....
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Category: Digital Marketing

Are you putting all your marketing eggs in one basket? While it makes sense to prioritise the most popular platforms to reach the most people, research shows that it takes an average of 3 to 4 interactions before most users will t.....
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Category: Content Marketing, Digital Marketing, Google, Pay-Per-Click, SEO, Social Media, Web Design

If your digital marketing agency has recommended starting a blog for your dental clinic, it's understandable that you might be hesitant. Should you really be spending your precious time thinking up topics for people to read about?.....
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Category: Google, Content Marketing

When you search for dentists in your area, do you see your competitors' pages before your own result? If you're not at the top of search results for your target search terms, your listings lack detail or you don't show up at all, .....
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Category: Digital Marketing, Google, SEO

How to connect with patients on Facebook, Twitter and other platforms No local business can afford to ignore social media in 2020 – and that includes dentists. From Facebook and Twitter feeds to image-based platforms such as Insta.....
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Category: Social Media

Your dental website is the face of your practice online. As well as looking attractive and being easy for patients to use, it also needs to be optimised for Google and other search engines. When you check all the right SEO boxes, .....
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Category: Digital Marketing, SEO

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