Today Google announced their official aquistion of AdMob. It's clear that mobile advertising is becoming a much larger part of our clients and partners strategies and with this acquisition, it's now a central part of our own business. In continuing to invest in this highly competitive area, we'll be bringing together our technology, resources and expertise in search advertising with AdMob's innovative solutions for advertising on mobile websites and in mobile applications." http://googleblog.blogspot.com/2010/05/weve-officially-acquired-admob.html