Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

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There's a fascinating contradiction happening in the business world right now. On one hand, AI isn't causing the job apocalypse everyone feared. On the other hand, companies are spectacularly failing to actually implement AI successfully. Let me explain what I mean. The AI Paradox: No Job Crisis, But a Success Crisis Recent research from Yale's Budget Lab examined 33 months of employment data since ChatGPT's launch in November 2022 (source: Yale Budget Lab). Their fi.....
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Facebook has surprised users with more changes, and once again there has been a mixed reaction, with some praising the changes while others are unimpressed. While there are definitely features in the new format that are useful, fo.....
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Category: News & Updates

2012 Earnings: Third Quarter Even though the company reported a net loss of $59 million in its third quarter, Facebook's stock price soared yesterday by around 20 percent to $23.63, becoming the single biggest day in their stock's.....
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Category: News & Updates

Google have announced that their very own laptop, the Chromebook, is ready to be rolled out and will be available within the next week. For those who can’t wait or won’t have a chance to head to one of the outlets stocking the lap.....
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Category: News & Updates

The Google Tag manager is a great new product for agencies or companies who manage their own Google marketing and don't want to rely on their web developers for updating code on a website they manage. The Google tag Manager suppor.....
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Category: SEO

During October Google has made considerably more large algorithm updates: Google Update 'Top Heavy' - October 9 This update targets sites with too many ads above the fold. Google have made this update due to complaints of users co.....
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Category: SEO

Google has again rolled out another Panda update. This makes Version 20, and will apparently effect around 2.4% of all English search queries. The latest Panda update comes around the time of the exact match domain update, so for .....
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Category: SEO

This new feature from Facebook is going to be great for companies to better target their digital marketing. The Facebook help centre describe Custom Audiences as: "Custom audiences let marketers find their offline audiences among .....
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Category: Social Media

There’s been a long list of Google updates over the past two months, 65 in fact! While monitoring the changes we’ve noted down the ones which will have the biggest impact on search results. The important things we’d like to highli.....
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Category: SEO

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