Of all the pages on your clinic's website, none is more important than the homepage. This is the first page most patients will see, the page that shows up first in search results, and the page you're directing people to when you g.....
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Are you putting all your marketing eggs in one basket? While it makes sense to prioritise the most popular platforms to reach the most people, research shows that it takes an average of 3 to 4 interactions before most users will t.....
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When you search for dentists in your area, do you see your competitors' pages before your own result? If you're not at the top of search results for your target search terms, your listings lack detail or you don't show up at all, .....
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Your dental website is the face of your practice online. As well as looking attractive and being easy for patients to use, it also needs to be optimised for Google and other search engines. When you check all the right SEO boxes, .....
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How to avoid penalties when promoting your dental clinic Does your dental clinic's website comply with Australian advertising guidelines? Marketing for health services is strictly regulated in Australia to protect the public inter.....
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In 2019, all dental practices need to be online if you want to grow your Practice and attract more patients. Simply having a website isn't enough, as without good SEO (search engine optimisation), no one will find your site unles.....
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Has Your Listing Disappeared from Local Map Results? The New Google Possum Algorithm May Cause Listings to ‘Play Dead’ During September 2016, there was a significant update made to the local algorithm which caused many business ow.....
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Google has officially announced that the Penguin 4.0 update is now live and part of the core algorithm. This update has been forthcoming, with the launch date initially set for November 2015, before being postponed in January and .....
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