Keep up-to-date in our blog. We cover topics on everything from web design, SEO, PPC, social media and more.
Posted on: 15 February, 2022
When looking to start a digital marketing campaign, and going through the process of finding the right agency for you, what are the key metrics that are driving your choices in how you choose? Understanding these is fundamentally important before you start this process, to make sure you choose the right partner to work with on your digital marketing campaigns. If you are like most business owners, your key metric will be 'new sales', which are usually driven by phone.....
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Posted on: 13 July, 2020
Social proof is a powerful marketing tool, especially for healthcare industries. Any dental clinic can boast of its team's skills and experience, but the proof is in the testimonials left by satisfied patients.
A 2019 survey by So.....
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Category: Digital Marketing
Posted on: 26 March, 2020
Are you putting all your marketing eggs in one basket? While it makes sense to prioritise the most popular platforms to reach the most people, research shows that it takes an average of 3 to 4 interactions before most users will t.....
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Category: Content Marketing, Digital Marketing, Google, Pay-Per-Click, SEO, Social Media, Web Design
Posted on: 15 January, 2020
When you search for dentists in your area, do you see your competitors' pages before your own result? If you're not at the top of search results for your target search terms, your listings lack detail or you don't show up at all, .....
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Category: Digital Marketing, Google, SEO
Posted on: 18 December, 2019
Your dental website is the face of your practice online. As well as looking attractive and being easy for patients to use, it also needs to be optimised for Google and other search engines.
When you check all the right SEO boxes, .....
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Category: Digital Marketing, SEO
Posted on: 17 November, 2019
How to avoid penalties when promoting your dental clinic
Does your dental clinic's website comply with Australian advertising guidelines?
Marketing for health services is strictly regulated in Australia to protect the public inter.....
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Category: Digital Marketing, SEO
Posted on: 14 October, 2019
In 2019, all dental practices need to be online if you want to grow your Practice and attract more patients. Simply having a website isn't enough, as without good SEO (search engine optimisation), no one will find your site unles.....
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Category: Digital Marketing, SEO
Posted on: 08 October, 2015
Infographics are the joint use of information in the form of text and a visual representation of the text in the form of graphics. The use of infographics is commonly used in marketing techniques, as the style draws in readers and.....
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Category: Digital Marketing
Posted on: 17 September, 2015
What are Infographics and why should you focus on them? Infographics are a highly-engaging way of capturing the attention of people that you are trying to share information with. They are composed of a combination of high-quality .....
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Category: Digital Marketing