YouTube | Digital Marketing Blog
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YouTube

Who is a social media expert?

Who is a social media expert?

Unfortunately a lot of people who know very little about Social Media and the mechanics behind it are jumping on the Social Media bandwagon and trying to make a buck of it. As a result, many businesses are paying fees and not seeing a return on investment, and even worse, some are seeing their brands damaged through poor guidance. There are a numbe..... Read more

Category: SEO, LinkedIn, Facebook, YouTube, Twitter, Social Media

Older Adults Increase Social Media Usage

Older Adults Increase Social Media Usage

A study of Older Adults and Social Media by Pew Research Center discovered the use of social media sites (Facebook, Twitter, LinkedIn, etc.) by adults is steadily on the increase. Highlights of the social media usage stats from 2009 to 2010: Seniors (65 and older) doubled from 13% to 26% Older adults (50-64) increased from 25% to 47% Adults (30-49..... Read more

Category: LinkedIn, Facebook, YouTube, Twitter, Social Media

The Best Social Media Campaign Ever?

The Best Social Media Campaign Ever?

You may have heard or seen the very hilarious and creative Old Spice viral ads. However the question we ask is - did it help generate sales? The answer is a big yes. According to Nielsen data provided by Old Spice, overall sales for Old Spice body wash products rose 105%! Creative Director Iain Tait told RWW "In a way there's nothing magical that w..... Read more

Category: YouTube, Social Media


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